Societys Rejects and Barry Hines Kestrel for a Knave Essay -- Barry

Societys Rejects and Barry Hines Kestrel for a KnaveA kestrel for a knave is about a poor troubled Yorkshire lad by thename of billystick Casper. What he imagines to be out of reach andunbelievable are things we take for granted. He imagines bop from hisparents and just normal, every day things like fish and chips forsupper and someone being nice to him. For billy club, that is a dream thatwill neer become reality.Treated as a failure at school and unhappy at home, Billy discovers anew passion in feel when he finds Kes, a kestrel hawk. Billyidentifies with her silent strength and she inspires in him the trustand love that nothing else can. I dont presuppose that Kes gives Billy thepower to revolutionize and turn around his social life, because shedoesnt. But Kes is extremely close to Billys heart. Kes gives Billya sense of satisfaction and achievement. Kes gives Billy the will tolive another day while other is Billys position would have given upon life tenacious ago. Kes is e ffectively Billys best friend and whom hespends most of his spare time with and would have continues to do soafter he left over(p) school if event wouldnt have gone the way they haddone.Billy is portrayed as someone who has given up on everything as heknows he wont get a warrant chance, and that hes future is going downthe same road as his older blood brother Jud. Billy has been made to lookafter himself for most of his life as hes dad has left him and hismum is too busy deplorable about herself. Hes had to learn to find waysto find food and that is stealing from anyone, anywhere. For examplehe takes a bottle of milk from the milkman, he steals sweets from thelittle store where he has a job to deliver newspapers. The shop ... ...assroom. This is also a good example forhis punctuation as he uses diddle sentences, the scuffle of a turningpage etc. the problem with using so much description is that itleaves the readers having no imagination on the scene or character. Most of the book is written as Billys thoughts on things and hedoesnt use speech that much to describe things.This book reflects on many issues that still carry on today but havegot even more serious. It shows how lucky we are to have a family whocare and love us and how important it is not to take it for granted,as there are many children who dont know the feeling of being loved.I think Barry Hines used a very good story to bring the message acrosson how people can be made to feel. And that everyone deserves a secondchance and should not be judged on wealth but on the persons moralsand personality.

Jacksonian Era Essay examples -- papers President Andrew Jackson Age o

The Jacksonian Era (1824-1848)Although the Age of Jackson wasnt a time era, which brought forth a great political, social, or economic freedom and equivalence to the U.S., it did in fact put our country through a metamorphosis in our political lives of the nation. The start of a new presidency (Jacksons presidency) was accompanied by huge numbers of Hickoryites (Jacksonian supporters) and official hopefuls. Many of these hopefuls were granted their desire of holding patch, which is one of the changes brought into Washington by Andrew Jackson. The major accomplishments of Jackson during his presidency carry on to his rural upbringing and democratic beliefs. To name a couple of Jacksons memorable accomplishments and decisions not only politic every(prenominal)y, but economically were his nationalization of the spoils system, the obligation of Abominations, his presidency in general, the Indian Policy, and his democratic views and ways of governing the nation.Prior to the presiden cy of Andrew Jackson, the system of appointing officials was under the ideal of holding office during good appearance, which led to the holding of positions by aged and incapable politicians who were not properly qualified for the tasks and jobs needed to be carried out. On the other hand, Jackson had appointed officials from all walks of life to promote the equality principles of democracy. Jackson also advocated rotation in office, which meant allow as many people serve in office for the shortest possible t...

James Buchanan :: US Presidents

     James Buchanan was born in Cove Gap, Pennsylvania on April 23, 1791. He became the fifteenth President of the linked States of America on March 4, 1857. . He was the only President that was never married. His first lady was his niece Harriet Lane. He was the only citizen of Pennslvania to hold that office. He has been criticized for failing to contemplate any positive action in order to attempt to pervent the country from sliding into the Civil War. Some have even speculated that he had gay tendencies with William Rufus King, the Senator for Alabama. He graduated from Dickinson College. After graduation he went on to study law. He was a member of the Pennsylvania State House of Representatives and then he was choose to Seventeenth and to the four succeeding Congressess. He was also chairman of the Committeee on the Judiciary in the Twenty-first Congress. With of these accomplishments he had created a great semipolitical background.    &nb spAlthough his political background was excellent, his presidency was consider one of the worst ever. In his Inangural the President referred to the territorial question as "happily, a matter of but little concrete importance" since the Supreme Court was about to settle it "speedily and finally." One of the main issues during his presidency was the genuinely controversail issue of sla genuinely. Although he opposed slavery, he acted very Kerry like by changing his beliefs. Buchanan decided to end the troubles in Kansas by urging the admission of the territory as a slave state. Although he enjoin his Presidental authority to this goal, he further angered the Republicans and alienated memebers of his own part. After all of this Kansas remained a territory.     Another hot issue was regarding the sucession of southern states. President Buchanan, very dismayed and hesitant, denied the legal right of states to secede but held that the Federal Govern ment legally could not prevent them. He hoped for compromise, but secessionist leaders did not requirement compromise so he just let them do what the wanted to do.     Then Buchanan took a militant tack. As several Cabinet members resigned, he nominate northerners, and sent the Star of the West to carry reinforcements of Fort Sumter.

Two Views of War in Poetry Essay -- War Propaganda Society Essays

Two Views of War in Poetry Nothing can impact caller like war. War can be viewed as noble and just, or cruel and inhuman, as well as everything in between. War can fudge a man a hero, or it can make him a criminal. War affects everyone in society whether they are fighting in the trenches or postponement at home for a loved one to return. War has been the topic of countless pieces of literature, in the poem Dulce et Decorum Est, by Wilfred Owen and the poem To Lucasta, on spillage to the Wars, by Richard Lovelace, both show two very different sides to war. Wilfred Owen, who fought in The First World War, tells a tale of the reality of war from the trenches. He cuts though the propaganda to show war for what it is to a young soldier, cruel and dark and unmerciful. He describes ...

Edwin Blacks War Against the Weak: Eugenics and Americas Campaign to Create a Master Race :: Edwin Black Eugenics Master Race Essays

Edwin Blacks War Against the atonic Eugenics and Americas Campaign to Create a Master RaceTo the average American it seems unfathomable that US establish research into the scientific practice of eugenics could have been the foundation and impetus for Hitlers Nazi genocide and atrocities. In addition, notions of racial superiority and the scientific quest for the outgrowth of a pure Aryan nation, both by the United States and foreign countries, particularly Germany, were funded and fueled by monies from such prominent families as the Rockefellers, Carnegies and Harrimans. In his book, War Against the Weak Eugenics and Americas Campaign to Create a Master Race, author Edwin Black traces the history of the American eugenics movement, its influence on the rise to power of the Third Reich, and how it was the foundation for the development of scientific racism. Consequently, Black fears that though eugenics in the sense that we recall from the past is gone in name, the future still pre sents eugenic-like research under the guise of tender-hearted genetic science, which once again is supported by corporate funding whose goals are more for monetary gain and globalization, rather than for the benefit of mankind.The origins of eugenic political orientation can be traced to the mid-nineteenth century when English philosopher, Herbert Spencer coined the term survival of the fittest. Those strong and fittest would naturally rise to the top, for the benefit of society. Spencer, along with other leading scientists like Charles Darwin and Gregor Mendel advocated the principles of the avail of the human race based on this superiority logic supporting their findings through the combined applications of science and mathematics. In 1865, statistician Francis J. Galton postulated that heredity not yet transmitted physical features, such as hair color and height, but mental, emotional and creative qualities as well, and so new theories were born. (Page 15). These characte ristics were more than coincidental and Galton great deal about classifying and categorizing thousands of people based upon his hypothesis that negative hereditary existed, and that bad traits would out weigh the good and as a result, people would spiral biologically downward. Thus the term eugenics was utilized as the study of all agencies under social control which can improve or impair the racial timber of future generations. (Page 18).Using the principles expounded by Galton and through Mendels research in laws of recessive and dominant traits discovered in plant breeding, American researchers entered this new scientific field.

Edwin Blacks War Against the Weak: Eugenics and Americas Campaign to Create a Master Race :: Edwin Black Eugenics Master Race Essays

Edwin Blacks War Against the light(a) Eugenics and Americas Campaign to Create a Master RaceTo the average American it seems unfathomable that US ground research into the scientific practice of eugenics could have been the foundation and impetus for Hitlers Nazi genocide and atrocities. In addition, notions of racial superiority and the scientific quest for the ontogeny of a pure Aryan nation, both by the United States and foreign countries, particularly Germany, were funded and fueled by monies from such prominent families as the Rockefellers, Carnegies and Harrimans. In his book, War Against the Weak Eugenics and Americas Campaign to Create a Master Race, author Edwin Black traces the history of the American eugenics movement, its influence on the rise to power of the Third Reich, and how it was the foundation for the development of scientific racism. Consequently, Black fears that though eugenics in the sense that we recall from the past is gone in name, the future still pres ents eugenic-like research under the guise of man genetic science, which once again is supported by corporate funding whose goals are more for monetary gain and globalization, rather than for the benefit of mankind.The origins of eugenic ideology can be traced to the mid-nineteenth century when English philosopher, Herbert Spencer coined the term survival of the fittest. Those strong and fittest would naturally rise to the top, for the benefit of society. Spencer, along with other leading scientists like Charles Darwin and Gregor Mendel advocated the principles of the value of the human race based on this superiority logic supporting their findings through the combined applications of science and mathematics. In 1865, statistician Francis J. Galton postulated that heredity not plainly transmitted physical features, such as hair color and height, but mental, emotional and creative qualities as well, and so new theories were born. (Page 15). These characteristics were more than coincidental and Galton delimitate about classifying and categorizing thousands of people based upon his hypothesis that negative hereditary existed, and that bad traits would out weigh the good and as a result, people would spiral biologically downward. Thus the term eugenics was utilized as the study of all agencies under social control which can improve or impair the racial tonus of future generations. (Page 18).Using the principles expounded by Galton and through Mendels research in laws of recessive and dominant traits discovered in plant breeding, American researchers entered this new scientific field.

Human Services Essay

What needs do each agency meet and what demographic does each agency serve? The department of social services caters to anyone who in in need of assistance as long as basic requirements are met. The DSS mainly caters to women and children .This resource helps with food through a program named rupture which stands for Supplemental Nutrition Assistance Program. The main role of this service is to supplement the incomes of the people who are having issues providing food for their family. This is done by Social services outlet an electronic benefit card also referred to as EBT card to distribute stamps on a periodical basis until the family is able to provide for their family with no assistance. They having other(a) programs in place to assist with the needs of child care and some clients qualify to receive a cash allowance on a monthly basis until the family no longer qualify for the benefit. The program is a federal mandated program put into place to assist the country people that are undefended to having a poor quality of life.The other agency that was selected was CAASTL this program is very similar to the department of social services but on a more smaller scale. The Community action agency does not off monthly benefits for food and living expenses. However they do have food pantry that is utilize to help family eat healthy meals and they offer assistance with utility instead of issues out a monthly allowance. This service mainly cater to families with small children and fourth-year people in need of assistance. This program was put in place to assist with need of the people who lived in the county and did not qualify for services which were located in the city. Both agencies are there to help people that are in need the department of social services has more funding that CAASTL because it is a program that only receives funds to help pay for resources that would be used to assist people living in that community Click the Assignment Files pad of pape r to submit your assignment.

King control Essay

After 400 AD, there was no central power in the West, but a central ecclesiastical power, which claimed primacy from the earliest times. The barbarian invasions and the result anarchy resulted in a tremendous growth in the power of the papacy. With the appearance of strong policy-making powers in Europe, a struggle between the papacy and the kings started to grow. The principal disagreement was the proper distribution of power the king was believed to be the ruler by divine right.Should the King control church as well, unconnected to the belief of pope as vicar of God on earth? It was in these circumstances that, pope Boniface VII appeared on the religious scene in Europe. As Papacy was congested with internal wrangling of war of succession, it is believed that Pope Benedict VI (973-974) was strangled to death. For Boniface VII, papacy was a secular issue, instead than a divine mission, which had to be acquired by all means.After his accession, with in a month, he was forced to le ave the Constantinople, but he did not flutter to steal a large sum of money from the Vatican treasury. After nine years of exile, he returned with an army to depose his successor Pope John fourteen (983-984). All these deeds earned him the name of Antipope. According to historians Boniface VII sitting in Peters chair was at the lowest order in the papal history. This decline and corruption in church was visible at the time of Gregory VII accession to the papacy.He laments the unhappy state of the perform in the following words, Wherever I turn my eyesto the west, to the north, or to the south, I find bishops who have obtained their office in irregular ways. Gregory make efforts to stamp out the Church from major evils, for him the Bishop of Rome was not simply the court of last appeal, but the pope was to govern the universal Church as a vicar of St Peter. The medieval kingdoms were religious states and king as the head of people was the supreme authority in religious, as well a s in political matters.The spectral governance was now in the hands of the bishops and pope, kingship had to be understood differently and new nucleotides laid for the political authority of the state. The state deprived of its spiritual authority was forced to conceive itself as a corporate body independent of the Church. Gregory knew that the customs prevailing in the Church and society had no foundation in ancient Christian tradition. According to him faithfulness did not mean slavish obedience to the rituals, but faith required deeper understanding of the religion.Gregory began his great pass of purifying the Church by a reformation of the clergy and enacted a number of decrees, such as banning the office of sacred orders by payment, baring censurable priests from exercising ministries, and rejection of the clerics who failed to obey these injunctions. These decrees were met with vigorous resistance, but were partially successful. Pope Boniface VII and Gregory VII had the sa me ambitions, but with different point of views. According to Pope Boniface VII, Church cannot not be separated from the state, there had to be balance for this co-existence.Gregory VII, on the contrary de-sacralized the authority of the king, and separated the spiritual world from politics. As a result, the Church became a sovereign body with its own head, administrative structure, body of law, and courts, which eventually gave rise to the modern state. Source Ullmann. W (1962), The Growth of apostolic Government in the Middle Ages A Study in the Ideological Relation of Clerical to Lay Power, Methuen London. Catholic Encyclopedia, Pope St. Gregory VII (8 Nov. 2005), http//www. newadvent. org/cathen/06791c. htm

School

This is the entrance season. Dont miss the important mental tests Whether your interest is in Engineering, medicine, Law or Hotel management, the period between march and may, at times even June is meant for writing a series of entrance exams. C atomic number 18erists helps you prioritize Asking endless unit of ammunitions of post ices and banks is so tiring, cribs Dry Manhandling, a harried nonplus of a 17-year-old. His daughter is appearing for 10+2 and aspires to be an engineer.He has so far ailed in 11 practise forms for efferent state and national-level entrances and a few atomic number 18 to follow. What is making matters worse is the indifference of most of the test-conducting agencies, especially the state-led ones like CBS or NITS. None of them respond, and their phone lines are perpetually busy, laments Manhandling. To help thousands of parents like him, we hold in put to ascertainher detailed breeding on over 50 entrances across the four major disciplines Medicine, Engineering, Law and Hotel Management.For each of the entrances, we have provided detailed information on the process of form ailing, syllabus, test pattern, counselor process and seats availability. Continuing our tradition, we allow also publish advisories on how to crack them. During the course of pursual three months, in case you have any queries with respect to any of these examinations you are most welcome to call up our helpline number 011- 40 360 360. ledger entry examinations in the country vary in their objective and scale widely. The biggest of course is the JEEZ (Main) which sees over 1. 5 m sick(p)ion aspirants.Other private and deemed universities that conduct their own examinations for different programmers get between viosterol0-30,000 aspirants. It would make sense to appear for good private university entrances because, quite a few of them offer good scholarships for toppers in their respective examinations. Do non miss out on applying to your preferred inst itutions. Good Luck ENTRANCE EXAMS MEDICINE iris step that one takes to become a doctor or rather a professional adept in the led of medicine is to opt for subjects in Life Sciences, particularly Biology while in amply naturalise.The next step is to prepare for medical entrance examinations, during or after the year of passing class 12, that are held mostly in the month of April, whitethorn and June every year. Clearing the exam successfully helps you secure admission in a medical school to undertake an undergraduate medical degree, primarily MOBS or BEDS (Dental). There are slight variations in eligibility norms for mixed entrances. Usually corporationdidates must be of 17 years of age and must have passed 10+2 from a recognized board with 50/45 percent in the aggregate (40 percent for SC/ SST).The candidates appearing for their board exam in 2014 are also eligible to apply. The candidates must have studied Physics, Chemistry, Math or Biology. Cracking the exam A career in medic ine, especially in India with rough 50,000-odd seats at the undergraduate level is based on your ability to qualify national or state-level tests. You need to test your ability in Physics, Chemistry, phytology and Zoology. In these exams, apart from being accurate, you also need to be alert and very quick.In most of the exams for which we are listing out key information (nature, application cognitive process, tumbles, important dates, intake, selection), the answers have to be given in less than a minute per question. The assessment in a way relates to the profession that demands an enquiring mind, the capacity to choose high levels of knowledge which has to be constantly up-dated, and he ability to relate to people as individuals, each with their own health needs. DRY CUSHMAN BATHWATER Addle.Proof & Head, palliative care, Alms Alms has a tradition of research excellence & in addition to being world class, provide care and cure. Some of top researchers in the country populate t he campus boccie Briar Combined doorway Competitive scrutinyination (BOCCE) is a state-level exam conducted by the Briar Combined Competitive Exam Board for admissions to MOBS, BEDS, Barbara courses in various colleges across the state. Exam type State-level Selection process The candidates will be called for counseling on the infrastructure f the result.Application Form/procedure The candidates can capture the application form from select colleges across Briar or select Canard Bank branches, details of which can be CAREERS FEBRUARY 2014 found on the social website The candidates can also acquire the form through post by sending the AD to the BOCCE Board. I The facility for online submission of applications might be uncommitted for BOCCE on the social website (http//baseboard. Com/Home. PH). management procedure The counseling for BOCCE candidates will be held as per the roll numbers given in the schedule, merit-wise. I Candidates will have to attend the unsealing and go throug h document verification process at The BOCCE Board, I. A. S. Association Building, Near Patina Airport,Patina-800014 TRAINING IN specialties help surgeons to wait themselves updated Students have to carry originals of all qualifying exams along with one set of attested copies of the same.Exam pattern The paper comprises two stages First stage There are four sections Physics, Chemistry, Mathematics and Biology. I Candidates have to attempt Physics and Chemistry compulsorily I Candidates opting for MOBS/BEDS should attempt Biology. I The total label for PC candidates ill be 150 with each subject carrying 50 marks. Second Stage I There are four sections Physics, Each paper will be for the duration of one-and-a-half hours. And Chemistry compulsorily.I Total marks for each subject will be I There will be a total of atomic number 6 questions in each subject I Four marks will be awarded for each correct answer and one mark deducted for every ill-treat answer Syllabus The syllabus will be available on the social website of BOCCE and will basically be the same as that of the HAS-level examination. 31 Selection Process The process begins after both the phases of the examination have been conducted. Then the BOCCE Board declares shortlist students based on the results. It then invites students for counseling and college/course preference.Important dates Commencement of sale of Application Form January 17, 2014 I Last date of sale of Application Form February 17, 2014 I Last date of response of application form February 25, 2014 I Date of Examination (First Phase) 13 April, 2014 I Date of Examination (Second Phase) 18 May, 2014 Entrance Exams SEAM Kraal Engineering Agriculture checkup Entrance Examinations (SEAM) is conducted by Choice of the Commissioner for Entrance Examinations, Kraal for admissions to undergraduate professional courses. Selection process Candidates will be called for counseling based on results of the entrance.Application form/procedure Candidate s need to apply online in prescribed SEAM 2014 application form available on the social website (http// www. CE-kraal. Org/). They need to remit an examination fee of RSI. 800. Counseling procedure The counseling will be as per the schedule drawn on the merit list rankings. It involves document verification, allotment of seats, payment of admission fees and different formalities. Students must be physically present during counseling and original comments have to be submitted. Exam pattern It is a paper-pencil exam of 2 hours and 30 proceeding duration having 120 Multiple Choice Questions (Macs) of 480 marks.Each correct response to the question will be awarded four marks and one mark will be deducted for each incorrect response under invalidating marking scheme. I Online Application Form January 10, 2014 February 5, 2014 I Admit Card March 24, 2014 I Exam April 23 and April 24, 2014 (loo a. M 1230 p. M. ) I Result Declaration May 20, 2014 WEBBED Medical Conducted by West Bengal Joint Entrance Examination Board, the West Bengal Joint Entrance Examination WEBBED) allows admissions to undergraduate medical and dental courses. Selection Process The candidates will be called for counseling on the basis of the result.I The interested candidates need to ill in WEBBED Online Application Form through the social website (http// www. Webb. In/). I The WEBBED application form fees of RSI. 500 can be deposited either online or Allahabad E-Bank Callahan or selected Post Choice. The WEBBED merit rank will be announced soon after the solving of the results. The counseling for WEBBED will be conducted in three phases. The phases of counseling depend on the umber of meritorious students and the availability of the seats. A fourth round may be conducted if seats are available after the deemed three rounds of WEBBED counseling are concluded.The exam comprises multiple-choice questions with 80% of the total marks and short answer type questions with 20% of the total marks. Th e total marks allotted for WEBBED 2014 Exam is 200. There shall be a system of negative marking of 33. 33% for every wrong response. Online WEBBED 2014 Application form available from December 18 to January 25, 2014 I Last date for receipt of hindrance page February 4, 2014 I -rest date April 20, 2014. All India Pre Medical/Pre Dental Examination Exam type National-level I All India pre Medical -rest (MITT) is conducted by CBS for admission to MOBS and BEDS courses.The exam allows ailing 15 percent seats in government colleges. 32 be called for counseling on the basis of Log on to MITT website (http// mitt. Nice. In/mitt/Welcome. Asps), ill the application form and note down the registration number generated by the system. I Payment of RSI. 1000 can be make through Credit Card/Debit Card or through E-Callahan. I Confirmation page will be generated after payment of fees. do print -outs f the confirmation page at Part IV of application format and the address slip.Paste photograph on the confirmation and send it to the following address along with E-Callahan Copy (in case payment is made through E-Callahan) by registered/speed post The Deputy Secretary, MITT unit, Central Board of thirdhand Education, Sheikhs Kenned, 2, Community Center, prt Viral, Delhi- 110 301 All original documents are required during counseling Counseling call letter Rank Card/ house Ticket score card Mark sheets/consolidated mark statement of the qualifying examination Original degree/provisional certificate High school (Class X) certificate as proof of date of birth Community certificate (issued by the competent authority) Demand draft for amount towards part of tuition fee or full tuition fee, whichever is less.

Ocean Eiler

Ocean Eiler is a designer from phosphate buffer solution KIDS. Actually, he is far more than a designer because he is good at a dole out of things. As a Senior Designer at PBS KIDS, he has molded his title to UX design, web design, front destination development, Flash development, video editing, audio FX creation, soundscape mixing, print design, indorse development, expeditious development and a touch of management. Besides, he is also an artist, a DJ, a skateboarder, and a rock climber. He was graduated from Ohio University with double degrees.After graduation, Ocean got his first-class honours degree job in Switzerland. He then returned the United States and has worked for WOUB, Pixel & Ink, Matrix Group, and finally PBS KIDS. The lecture was mainly about the designing process of the PBS KIDS GO Eiler introduced how did the idea come up and how was the website finally realized. Through the lecture, I learnt more about the process of designing a website on ground, including sk etches, wireframes, color choices, and exploiter testing, which is a very important part of operating an effective and attractive website.Besides, I also learnt that websites could be built with both front and back end simultaneously under tight deadlines. The PBS KIDS GO was accomplished and put up online only in 12 days, whereas Eiler told me that a huge website project usually take 6 months till a whole year. After the lecture, I am more aw atomic number 18 of the significance of HTML and CSS. Since I am applying for spend interns recently, I found that most companies require coding skills. Proficiency of Photoshop and Illustrator nowadays is the lowest requirement, yet coding is dominating in the future.There are a braggart(a) amount of coding opportunities online await. I really have to develop my coding skills as soon as possible. During the lecture, Eiler mentioned Big composing, outsize ideas, which was said by Chris Bishop, the foreman of Eilers. Eiler also showed us his working process of the PBS KIDS GO on paper from sketches to final version. However, I could not agree with him on this point because the big paper idea is not suitable for all websites, especially for the supple web.As I saw Eilers work on large sheets of paper, the big paper idea is really great for desktop web, whereas nowadays, mobile web is more important than desktop web and is dominating in the future. Recently, I read an condition on designshack. net, which was discussing whether to go mobile web first or the desktop while designing a website. The author finally concluded that designers should go mobile first not only due to the rapid increase of mobile users, but also because progressively enhancing the website from mobile devices to desktops will make the website both operational and beautiful.The author of the article called going desktop first graceful degradation and going mobile first progressive enhancement. Comparing the articles viewpoint with Eilers suggest ion during the lecture, I thought they were both right. Eiler showed us some data at the beginning of the lecture, which shows that 98% PBS KIDS users are desktop web users and around half of them use Internet Explorer. Besides, the users major screen resolution is 1024768.The data is so different from the investment of a larger throw away of web users, which shows that Google Chrome is occupying the major browser market and mobile users are far more than 2%. Therefore, my opinion is that kids are using outdated desk/laptops (may be substituted by their parents) more often, and hence, they do not really need mobile web. For websites on desktop, the big paper idea is effective and helpful because it contains more inside information and possibilities. Whereas considering a wider range web user, going mobile first seems more important and necessary.Even Google has just announced that their future websites are going mobile first. Currently, smartphones are playing critical roles in peo ples daily lives. People can get information more quickly and effectively through mobile web. Base on the increasing rate of mobile web users, mobile web will definitely change the structure of the Internet even information processing system companies. Designing a website on mobile devices more emphasizes on function and big paper idea will not be suitable for a small screen. Overall, the PBS KIDS GO as a great palette, it is so active but not messing with the colorful content. It also balances the relationship between spruceness and excitement. The outgoing design is really attractive for kids. Although the grid design feels a little redundant for me, it is direct and convenient for children. The only thing I concern was when I tested the website through both dolphin and chrome browsers on my cell phone, the grid did not slide smoothly. But since the mobile users are so few, it does not affect the user experience generally.

Article- University Life Essay

Stress is your bodys port of responding to any kind of demand. It layabout be caused by both good and bad experiences but typically describes a negative condition that can bewilder an impact on unmatcheds mental and physical well-being no matter you are young people or the old one. There are many distinct things can cause stress in our life. University is one of a disagreeable situation for young people due to several(prenominal) causes such as unretentive term management, peer pressure and financial problems.One of the causes of stressful university life is poor time management. Before coming to the university, students are used to having parents helps in managing their time at home. For those who staying in the hostel, there are also people who in charge of taking care of the students time table want the teachers or the wardens. Students are being told on what to do like, when to study, when to sleep, when to eat and almost everything have been listed on the students ti metable by the parents or the wardens.Now in the university, they have to manage their time themselves. Students cannot optimize their time properly according to the university life and timetable. So instead they waste their times doing supererogatory things. Not just that, the differences between school timetables that is more orderly than university schedule that is more compact than usual like need to complete a wind of assignments including those with various deadlines, lengths and priorities that unfeignedly need a division of a good time management can cause stress to the students too.The second cause for the stressful university life is, peer pressure. There are many students who have problems with this. When the first time they entered the university, some of students have trouble with making friends. They do not really know about their friends behaviour and what their friends like to do in their chance(a) life. Mingle with the wrong type of people volition be give bad affects for the students.As example, you are a student who prefers to focus on the study and you do not like to go out doing unnecessarily things but you mingled with a type of friends who do not really care about the study and love to waste time doing things that are not beneficial. When you have to do things that you do not like, be friends with the persons that you do not enjoy to be with, all these can lead to stress. It is not just that, having problems like traffic with people among the students itself like the classmates, housemates or even relationship problems with boyfriend or girlfriends are also a normal thing that happened in the university life. If they cannot deal their problems nicely, they will get into a bigger trouble and will be stressed out.Next, financial problems are the common problem that university students are having and the common cause for the stressful situation in university life. Like the time management problems, this financial problem also happen b ecause the students do not really know how to manage their daily needs and their daily expenses without parents supervision and most of students do not have the ability to plan their spending. Besides that, they do not keep track of their silver spending.As student, there are many things that needs money and they have to know how to manage their daily expenses. From food expenditure to anything that involve money. There are also students who struggle to pay the universitys fees and need money to buy books. Having problems in financial really a tough thing for students. If they do not manage to have enough money, they will feel stress and cannot focus on their study and finally their academic will decline.There is no mistrust that university life really can make young people feel stress. University is one of a stressful situation for young people due to several causes such as time management, peer pressure and financial problems. For students who are not able to deal with their str ess, they will definitely affect their studies. It will in conclusion cause their CGPA to drop. One of the ways to reduce stress on time management is creating a proper timetable, try to get used and forget the way you manage your time when you are in school and under parents supervision.To reduce stress on peer pressure is mingling with the type of people that we like to be surrounded with, choose friends wisely and do not get involve with love issues. And the last one, to reduce stress on financial problems is, applying for perception or PTPTN. We have to be smart to deal with stress because there are many negative effects of living in a stressful life. Stress can affect both body and mind. People under large amounts of stress can become tired, sick, and unable to concentrate or deliberate clearly. So, it is very important to reduce stress to have a healthier life.

Inclusive Education Essay

This report details the role of educational inclusion, individual and general perspectives on inclusion and how the medical and social models sustain vie a great part in the conception and in its application in regards to inclusion in the past and in recent times. Inclusion has unalike conception and used in certain terminology that relates to inclusion. It is used in different settings such as in social c ar and in the educational setting in the society today. In this report I will be focusing on the educational part.The Encarta English Dictionary defines inclusion as the addition of somebody or something to the rest of a whole. This definition has not specified who is to be included but a person or comp both being part and accepted by the rest of a whole. Inclusion have been defined and interpreted by many as just the integration of churlren with special educational needs (SEN) into mainstream school. According to (Rigby 2000) these kinds of misconception and viewpoints often lead to the misunderstanding and maltreatment in such a way that it creates room for continuous labelling, bulling and rejection by others without SEN.The term Inclusion according to (The Warnock 1978 Report) was initially used as integration, whereby children with SEN who have been educated in special schools where integrated into mainstream school provided they did not have any effect on adequate use of resources. The definition of inclusion is promptually changing and moving, in the sense that, its concept and dynamism is now broader, people are now beginning to fully understand what it means and what it evolve in the society today.It is not just about people with special needs integrating or having the same capabilities to perform but having equal choices on where is more conducive they pick out to live, having equal opportunity to engage in whatever they choose to do and being accepted the way they are (Giangreco 1997). neighborly Inclusion/ Social Exclusion There are no d efinite definitions for social inclusion and social exclusion, both of them has multiply definitions, it all depends on the context which it is used for and is still being developed.Exclusion can be defined as the act of excluding, or of shutting out, whether by thrusting out or by preventing admission a debarring rejection prohibition the state of being excluded (Inc Icon Group supranational 2008). According to the definition above, it indicates that social exclusion is multidimensional people are not only excluded in the society because of their age, sex, religion, colour, disabilities, race and gender it can similarly be due to unemployment, home slightness, low income, poor mental health, locality, dysfunctional family, educational achievement, status in the society etc (SEU 2004).This group of people are said to be in a Cycle of Disadvantage ( Pope, Pratt and Hoyle, 1986). Article (136 and 137) of The (1997) Amsterdam Treaty was enacted in order to eliminate exclusion and pro mote economic and social cohesion. Social inclusion promotes integration and community cohesion, it builds the communities, promotes understanding and unity. Inclusive Education and Government LegislationAccording to (The 1944 Educational Act) it initially stated that, childrens education should be based on their age, aptitude and ability. During the Act establishment, there was a philosophy that children with special need were to be able fit in the school rather than the school making render to accommodate them before gaining admission into the mainstream school. The (1944 Act) was in use until 1974, when the Warnock Committee was set up to review the provision that was available for children with peculiar(a) Educational Need.This committee which was headed by Mary Warnock lead to the publication of the 1978 Warnock Report. The Report concluded that, they were about 20% of children in school population that might have Special Education Need and only 2% of which may require suppo rt in the mainstream school. The Warnock Report suggested that there should be a proper provision in place for children with Special Educational Need, which then will ensure that the 2% in mainstream school received the adequate provision.The 1978 Warnock Report had since lead to the passageway and development of various educations Act such as, (1981Education Act), (1993 Education Act), (1996 education Act) and the (2001 Special Educational Needs & Disability Act) All these Acts listed above reinforces governments allegiance and commitment to the fully inclusion of children with Special Education Needs into mainstream school and the society as a whole.Inclusive Education and AutismAbraham Maslow formed a supposition on ones personality that has a great influence on education. In his theory of human need, he emphasized that, the student with education need that has a wish or desire to belong to a normal group, that desire creates the motivation to acquire new skills, which the stu dent can only achieve in a learning environment that is void of segregation. He further argued that the sense of belonging is the foundational need that that needs to be met in order to achieve the high level self actualization.According to (Article 28) of the United Nations Convention on the Rights of the Child, it stated that every child has a right to education. No child should be discriminated, excluded or deprived on the basis of belonging to a particular group. Therefore Inclusive education can be defined as the integration of adults or children into mainstream school regardless their gender, age, disabilities, ethnicity, colour or impairment (Daniels and Garner 2000).Children with hidden disabilities like autism, which is a life time disability that affects the way a child communicates and interact within the society, are faced with difficulties of being fully included into mainstream school. Prior to the development of the Special Need Education, children with autistic spec trum were viewed under two models of disabilities, checkup or Social Model. These are ways how people viewed and acted towards people with disabilities.The Medical Model of Disability sees the illness in the person first and the individual second, this model creates a bad and negative conception of disability (Cigman 2007). The Social Model of Disability sees the disable person first before their illness. This model sees the person as an individual, different and unique, who has an equal rights and opportunities to education and other essentials of life. The model recognises the fact that a disable persons impairment does not regard him or her less than anyone else in the society.

You Get Stronger While Facing Difficulties

Our society is consistently changing. Different generations of people may wipe out different kinds of life. Since my fix and I grew in different environments, we may have different set of values. I have had interview with my contract who grew up in an environment which is different from mine, and I set that our personal history, sense of cultural and social history are very different. Although she grew up in a relatively poor environment, she still succeeds payable to her spartan work. My mother was born in Hong Kong. She has two brothers and two sisters. At the time when she was a child, Hong Kong was not a rich city.The majority of people were poor. In my mothers family, since there are five children, they did not have sufficient income to maintain their lives. In this case, my mother needed to get a part-time Job after(prenominal) coachtime in order to reduce the family financial burden. According to my mother, she always worked till 11 pm every day. She added This was really very hard. At that time, there were nevertheless a few ways to entertain. When my mother had spear time, she usually listened to the radio. She always said that Refortifies At that time I was bored. I could only listen to the radio when I had time. When comparing to her, I grew up in an environment which had many kinds of entertainment. Watching television, playing computer games and surfing the Internet are major types of activities that we do after school. Since Hong Kong is richer when compared to the past, most of the kids do not need to get part-time Jobs. These show that we grew up in different environment. Obviously, my mother faced much heavyies than me. Besides that, my mother thought that she was like living in a reign country. In terms of race, more than than 90% of Hong Kong people are Chinese.However, since Hong Kong was a British settlement before 1997, our national identity was not clear. According to my mother, every time she traveled to another place, she had to say her nationality was British, although her race is Chinese. She always said -3t%-o It strange. She added m, was in a place where the majority of the populations are Chinese. However, this place was ruled by another country. I was like living in foreign country. Luckily, since the majority of the populations were Chinese, my mother could still participate in a home country traditions. Clammed. L could still celebrate Chinese festivals such as Lunar New twelvemonth I could also eat Chinese food everywhere. According to my mother, racism occupation in Hong Kong still existed when she was young, although it was not serious. she said. People usually thought that White people were more superior. Apart from that, before 1997, Hong Kong was a British colony in which English was the only official phraseology in the city. According to my mother, all the subjects at school were aught in English, l have to read English book every day because all the textbooks were in English. She added, tiff, In this case, I needed to learn an additional language other than Chinese. On the other hand, Chinese songs were very common. My mother kinda enjoyed listening to Chinese songs. She said there were local Cantonese songs and Mandarin songs from Taiwan. When compared, nowadays the splendour of English in Hong Kong has declined. There are more and more high schools use Chinese as medium of instruction. In other words, nowadays Hong Kong is more likely to be a Chinese city. In terms of culture, now it is easier to live in Hong Kong than before.Although my mother faced some cultural difficulties before, she tried her beaver to deal with it. Therefore, she can have a better life nowadays. Last but not least, my mother faced a lot of social riddle when she was a child. She really concerned about social issues when she was a child. She said l am not a recent immigrant I was born in Hong Kong. I should be more concern about social issues. According to my mother, there were many social problems. For example, at the time when she was a child, the irruption problem was quite serious.My mother said that the police department was the most corrupted department in the government. *, she claimed. At that time, the majority of people hated police very much. Furthermore, the housing problem in Hong Kong was also very serious. My mother said, At that time, many people lived in squatter areas. She added, l was comparatively luckier because I could live in public housing estate. When compared, due to the establishment of Independent Commission Against Corruption (IAC) in 1974, at the present, the corruption problem has been greatly improved.Besides that, since Hong Kong people are richer than before, they can live in pompous buildings instead of living in squatter areas. Although my mother did not live in a good environment, she did not give up, so she can succeeds and have a better life at present. In conclusion, the growing environment of my mother a nd me are really different. She grew up in a relatively difficult and poor environment. Although she faced many problems, she did not give up. Working hard to solve all the problems that she faced, now she can have a better life. This cocksure attitude should be learned.

Bank of China †Survey of products and services provided Essay

Personal cussing. In the personal banking segment one of the principal products and benefits take on deposit products. The Bank of mainland china provides a chassis of deposit products including foreign currency deposits. It has alike take multifunctional debit card which can assist financial planning. (Deposits, 2006). It has also got a facility for deposit collections at different places which facilitate those with transferable jobs or changing residences frequently to follow up their deposits without any geographic constraints (Deposits, 2006).Deposit Certificates be being issued by the Bank for peoples needs for studying abroad, see relatives or for domestic requirements. (Deposits, 2006). The bank also provides facilities for payment of fees, providing pay to employees, stock fund transfer help and handling of securities trading operate. (Deposits, 2006). In addition Personal Checks are provided for high value account holders for making large purchases which are beyon d the reference point card limits allotted. (Personal Check, 2006). In the loans segment, Bank of China is providing a variety of loans to its personal customers.The primary loans include educational loans which can be commercial or state. The latter are at discounted interests by the central financial authorities in China, while commercial loans are for financial support tuition and other fees which is supported privately. (Loans, 2006). Auto loans include finance for purchase of cars. In addition there are travel loans to facilitate in get on as easy as out board travel which however has to be only through approved travel company services as per bank norms. (Loans, 2006).There are petty consumer book of facts loans which are provided for facilitating normal consumption needs of customers such as labor service and fee payments. (Loans, 2006). For such purposes the client is required to be credit worthy. A normal service provided by the Bank is renting of safe deposit box. ( Loans, 2006). Another important service provided by the bank is that of Bancassurance, which involves a tie up with the insurance companies, providing the client a full mark of services to include insurance, premiums on policy and preservation at a savings outlet in BOC.(Bancassurance, 2006). Corporate Banking. In the corporate banking sector, the Bank of China has a strong presence with a globose profile. Its experience and expertise is seen to be of particular benefit to the Chinese stage businessman seeking to do business globally. (Corporate, 2006) The bank claims to provide unique services based on its ability to assess market sensitivity. The diverse corporate services provided by the bank include financing for trade, risk controls, protection of risk of debt and is extending stock-still further to management of ledger and collection.(Corporate, 2006). In the loans segment the various types of loans include providing working capital to the companies, for financing project s, real estate businesses, fixed assets and loans on foreign currency. (Corporate, 2006) Business is provided finance in various forms of credit such as a normal credit line, credit for export buyers, finance lease guarantees, credit for export sellers, accounts receivable purchases and labor service contracts. (Corporate, 2006).For international businesses, the services provided include both inward and superficial remittance, collection of letters of credit for both imports and exports, bill discounting, packing loan and guarantees for businesses and shipping. (Corporate, 2006). The investment banking services include a financial advisory service, cash management, loan trusts and agent bank business. The bank has also genuine extensive e banking services to include i-banking, telephone banking and mobile phone banking. These services are seen to be highly effective in providing the corporate a variety of mediums of interaction on the World panoptic Web.(Corporate, 2006). In the segment of foreign exchange and settlement, it is the lead bank in China and hence enjoys ample leverage in the Chinese banking industry. This caters for individual and personal foreign exchange needs. (Forex, 2006). It has also facilities for forward proceedings in foreign exchange Global business facilities include same day facility of property transfer with the GLOBAL NICS programme in place which enables executions across 581 overseas branches in 26 countries and regions on a single computer network. (Global, 2006).Linked to SWIFT communications, it enables a safe and speedy transaction for business persons. This is particularly significant with the extensive network of the Bank within China comprising of over 12,000 branches. It also facilitates international clients to transfer money within China speedily. (Global, 2006). Overseas Presence. The Banks overseas presence has been consistently growth after the China Development Finance Company (HK) was established in 1979, fo llowed by Bank of China Groups Securities Limited in 1983, Bank of China International UK Ltd 1996 and Bank of China International in Hong Kong in 1998.(BOCI, 2006). The subsequent entry of BOCI into mainland has provided it added opportunity to establish close links with stable Chinese corporations to include China National Petroleum Corporation, State Development & Investment Corporation, China General Technology (Group) Holdings Limited and so on. (BOCI, 2006) This enables strengthening of the financial link of the Bank providing it greater stability in the international as well as national banking domains. (BOCI, 2006). Banking Facilitation.The BOC is also an agent bank for a large number of other banks providing them the services of consignment banking to manage loans among borrowers and the agent bank. The consignment banks include China Import and Export Bank and the State Development Bank. (Agent, 2006).This provides the client bank the advantage of drawing upon the experie nce, expertise and network of a large bank with an international presence as the BOC. A relatively high quality of service is verbalise to be provided to the agent bank by BOC. Generally a tripartite agreement is signed between the BOC, the client bank and the borrower. (Agent, 2006).

Consumer Behavior Comparison Essay

1. Using the tricomponent location model, comp atomic number 18 the differences in attitude of consumers towards kraft Foods versus their attitude towards Vegemite. The tricomponent attitude model is made up of Cognitive, Affective and Conative component. The three components are inter look upd and integrate to take form an attitude of a person toward any product or service in consumer scenario. Here we are studying how the consumers react to kraft paper Food and Vegemite. Cognitive ComponentCognition is sackonically making decisions button through a thinking process. So this thinking process muckle occur on the base of familiarity and perceptions that already existed in the consumers minds. The Cognitive Component of attitude is developing a belief ground on past experience or perception and whenever the consumers are exposed to attitude object (about which we are to form certain attitude) and those belief will form a typical behavior towards that attitude object. The con sumers can be seen in the case study to be protective over Vegemite as they perceive it to be a national symbolic food with the long history.The blemish itself had lasted centuries with its unique salty base as breakfast spread as compared to traditional sweet base spreads. kraft paper Foods being the brand owner did not do anything to the brand until the later years where they did a rebranding of the product to suit modern close and needs. The consumers clearly triggered heavy resentment over the un desire virgin attain as they had perceive Vegemite to be worthy of a hang to more relevant. Here Kraft Food suffered a marketing shrink whereas consumers support for Vegemite rally strong. Affective ComponentThis Component of Attitude formation is all about ablaze faces of a consumer about the particular product or brand. Consumers wipe out certain emotions regarding the attitude objects either brotherly or unfavorable good or bad, it may be regardless of any quality, specifi cation, features, utility or brand disclose. Vegemite lasted centuries of success without any interference from Kraft Food in terms of product pass or receipe win overs. Kraft Food k new-fangled that Australians held Vegemite with high regards and deeply rooted in the history and culture. Despite a dip in sales after foreigners infux, the strong support of the old brand can be seen as Kraft Food carelessly picked an odd name for their re-branding. In their Name me escape, strong sentiments of the brands were go as hate groups emerge to hate the new Vegemite name. The consumers feel strongly violated as the name did not resonate with the hearts of the supporter. Kraft Food succumb to pressure and rename the product. Conative ComponentThis closing component is concerned with the likelihood or tendency that a specific action will be undertaken by an individual regarding attitude object. It is treated as an expression of consumers intention to buy. It may entangle action itself. Consumers usually make purchases for positively evaluated brands. Their intentions towards those brands are positive, so their attitude towards those brand would be positive. Although the new iSnack 2.0 was much disliked, the success of the receipe is shown with the improvement in sales figures.Consumers in this case, reacted to the over hyped publicity generated by shun marketing, resulting in curious new consumers trying out the new product. Vegemite in this case, was successful. On the other hand, Kraft Food was said to be making use of the clever marketing strategy by incentive resentments from the consumers with the iSnack2.0 name. Compared with vegemite, Kraft Food is perceived to be crafty and had to resort to underhand means to achieve sought after results.2. Thinking about the different methods Kraft used to encourage consumer input for their new Vegemite product, what kind of consumer attainment took place during the entire process? Consumer study is the process by whic h individuals acquire the purchase and consumption knowledge and experience they apply to future related behaviour. Most of the learning is incidental and some of it is intentional.Elements of Consumer learningThe basic elements that contribute to an understanding of learning are motivation, cues, solution and reinforcement. Consumers will be motivated to learn if the cultivation is relevant to their needs and goals while cues serve to direct consumer drives when they are consistent with consumer expectations. Response is how consumers react or behave to a drive or a cue while reinforcement increases the likelihood a response will occur in the future as a result of a cue. Kraft encouraged consumer input for their new Vegemite product through the How do you like your Vegemite and the Name me.. campaign. By get the consumers to be involved, the Australians will feel that they own the brand which created the sense of belonging. Kraft asked consumers to log on to the website and hom e their ideas on the different ways they ate the product.Instrumental ConditioningInstrumental Learning theorists believe that learning occurs through a trial and error process in which the positive outcomes in the form of results or desired outcomes lead to repeat behaviour like Repeat Purchase or Repeat overconfident Word of Mouth. Both positive and negative reinforcement can be used to encourage the desired behaviour. The timing of repetitions influences how long the learned material is retained. Learning usually persists longer with distributed re-inforcement schedule, while mass repetitions spring up more initial learnings. In view of how Kraft Food did was the Name me campaign. They failed to select a proper(a) name for the first time, but they acknowledge the mistake and repeat the campaign a second time. Meanwhile, they took quartet months to replace the iSnack2.0 labelled jars off the shelves before replacing with Cheesybites. The consumers are conditioned by this instru mental method. 3. Vegemite is a food product suggesting customers would have lower levels of involvement with the brand. However, the fall-out from iSnack 2.0 imply otherwise.What aspects of involvement theory were presented in their response? Involvement theory recognizes that consumers become attached to products, services or brands to differing levels and they engage in a thread of information-processing activities, depending on the significance of the purchase (Sciffman et al. 2008). The involvement level shown by the consumers in iSnack2.0 is high is because Vegemite is considered to be a national brand and a part of Australias heritage (Superbrands Australia, 2012). Beside this, the How do you like your Vegemite and the Name Me campaign further increase the involvement level of the consumers as they felt a sense of ownership in the creation phrase of the product (Sciffman et al. 2008). From the case of iSnack 2.0, the hemispheral lateralization theory can be used to inform t he responses of the consumers. The hemispheral lateralization theory, too known as split-brain theory, is the learning theory around the basic principle that the go forth and right side of the brain specialize in the kind of information they process.The left side of the brain, which specializes in cognitive activities, can be put as rational and rational, while the right side of the brain, which specializes in pictorial and holistic information, can be put as emotional and instinctive (Sciffman et al. 2008). When Kraft chose the name iSnack 2.0, the left hemispheral of the consumers processed the decision-making and they responded negatively because the logical thinking is that the selected name is more related to engineering science products such as iPod and iPhone by Apple. This made the decision looks wierd and irrevelant to the public and will excessively results in consumers thinking that Kraft is trying to ride on the success of Apples products (Miller, 2009). On the oth er side, the right hemispheral of the consumers also contributed to the consumers responding negatively because Australians have high loyalty and feelings for Vegemite (Foley, 2009) and the fact that Kraft did not let the consumers have a say in the winning name intensifies the negative feeling that Kraft, an American company, is not allowing the Australia public to have a say in the brand they felt they have ownership in.And by choosing a name that is perceived to be unsuitable and outrageous, it further fuels the feeling that the company is showing disrespect to the brand Australians lamb (Sciffman et al. 2008). 4. Do you think Kraft can change perception of iSnack 2.0 by changing the name to Cheesybite? pardon your answer. Perception is the process by which people select, organize and interpret stimuli to form a meaningful and logical picture of the world and it is important in marketing strategies for marketers because consumers make decisions based on what they perceive, rath er than on the basis of objective reality. (Sciffman et al. 2008). When iSnack 2.0 was chosen, it triggered negative responses and outrage from consumers across a number of social networking websites such as Facebook and Twitter, online forums, newspaper and magazines. iSnack 2.0 was perceived to be weird and irrelevant and make no sense to consumers as to wherefore a food product was given a technological name that is normally related to technology products such as iPhone and iPod (Miller, 2009).The name was also perceived to be a marketing stunt by the company as the negativity generated increased the exposure of the product. This led to the sales rising 47 portion in the first two weeks and the product being available in 15% of Australian households (Foley, 2009). However, iSnack 2.0 also led to hatred and anger as there are consumers who suggested boycotting the product (Collerton, 2009). By deciding to change the name of iSnack 2.0 to Cheesybite, Kraft can change the percepti on of the product. The product is a combination of Vegemite spread and mosh cheese (Kraft Foods Australia, 2011), which is as what Cheesybite suggested and made more sense to consumers. Another reason is that Cheesybite is chosen in a popularity vote by more than 30,000 Australian and New Zealanders, instead of by the company, therefore will relate better to consumers (AAP, 2009). Once the more popular and logical choice of Cheesybite replace iSnack 2.0, sentiment will concede due to the Australia loyalty to the brand and the incident will slowly fade away.5. If Vegemite could be given a brand personality, what do you think it would be like? Compare this to how the Cheesybite personality might be. Brand personality is an act or a process of the personality traits that a brand possesses. It is the viewing of a brand as a person and defining the traits that a brand has. A brand personality is something consumers can relate to and it develops over time (Parameswaran, 2006). An effec tive brand will increase its brand equity by having a consistent set of traits. There are five main types of brand personalities and they are Excitement, Sincerity, Ruggedness, competency and Sophistication (Friend, 2010). Vegemite is silk hat described as having the personality of Sincerity which is interpreted as down-to-earth, honest, wholesome, and cheerful (Friend, 2010).Vegemite is an Australian brand that reaches to the hearts of its consumers and therefore brand loyalty is high. Kraft has retained the down-to-earth nature of Vegemite by not changing the content, with the only updates applying to external factor such as packaging and the occasional consumer promotion. Cheesybite is best seen as having the personality of Excitement under the 5 dimensions of brand personality. The name Cheesybite gives consumers an exciting, daring and spirited feeling (Friend, 2010). This will attracts consumers with high innovativeness as they are risk takers and are more likely to adopt new products (Tellis et al, 2009) The different personalities of Vegemite and Cheesybite give consumers totally different perception and feeling and this is important for Kraft to position itself in the different market segment to establish a good name.BibliographyAAP, 2009, Vegemite Cheesybite replaces iSnack2.0, The Sidney Morning Herald. http//news.smh.com.au/breaking-news-national/vegemite-cheesybite-replaces-isnack20-20091007-gm5u.html Collerton, S. 2009. iSuck 2.0 Unhappy little Vegemites. alphabet News. http//www.abc.net.au/news/2009-09-28/isuck-20-unhappy-little-vegemites/1445034 Foley, Meraiah. 2009. Vegemite Contest Draws Protests. The New York Times. http//www.nytimes.com/2009/11/03/business/global/03vegemite.html?pagewanted=all Friend, Camille. 2010. The 5 Dimensions of Brand Personality. give the sack Your Branding. http//www.fuelyourbranding.com/the-5-dimensions-of-brand-personality/ Kraft Foods Australia. 2011. http//www.kraftbrands.com/kraftvegemite/Pages/product-info rmation-cheesybite.aspx Kraft Foods Australia. 2011. http//www.kraft.com.au/products/media_release_vegemite_vote.aspx Miller, K E. 2009. Title fight. The Drum Opinion. http//www.abc.net.au/unleashed/26916.html Parameswaran, M.G. 2006. Building Brand Value Five step To Building Powerful Brands. Tta McGraw-Hill Education. Schiffman, Leon, David Bednall, Aron OCass, Angela Paladino, Steve Ward, and Leslie Kanuk. 2008. Consumer Behavior. 4th ed. Pearson Education Australia Superbrands Australia. 2012. http//www.superbrands.com/au/content/view/300/1/ Tellis, Gerard J, Eden Yin and Simon Bell. 2009. Global Consumer Innovativeness Cross-Country Differences and Demographic Commonalities. Journal of International Marketing, American Marketing Association. Vol. 17, No 2, 2009, pp 1-22.

Images of Beauty Essay

Beauty is among all of us, both wo manpower and men yet women and men are looked upon differently, causing a negative impact on themselves and society, targeting the young generations that merchant ship be very harmful to them emotionally and psychically. In the images of beauty, when men and women are promoted in magazines, movies, billboards and many different different kinds of medians, we all see those images differently depending how we want ourselves to be as. The media played a powerful contribution in our society influencing and using the models attractiveness and consistence image to catch the peoples attention. In doing that, media had successfully bombarded the young childrens minds with images of skinny and muscular models that lead to negative consequences such as remains dissatisfaction, emotional palpateings and sexual relations.Body dissatisfaction is a huge issue among adolescent men and women that can vitrine severe health problems by starving themselves and allowing them to do things that will harm their body such as taking drugs or getting a plastic surgery. If someone has a poor body image, he or she would most wishly try to do anything or any method to change the looks of its body, plain if it means restricting food or taking potentially harmful substances. For a woman, they will destine that their body is too heavy and as for men, their thoughts are divided into two parts overweight and underweight. For example, what is truly considered an ideal body for a man is when they have a low body fat, lots of muscles, trap waist, large shoulders, and body with a V-shaped torso.When an new(prenominal) man sees this kind of image, they will say that this is the kind of body they want to have. This kind of negative influence can encourage, especially the young teenagers and adults to starve themselves, take regimen pills and by doing that it can cause anorexia, a type of eating disorder or many other types of health problems. For exampl e, when a children look at the models they might think that the only way to look like them is to go on a diet. Although I may have to agree that it is the easy way to do thin, but knowing that it can cause many harms to the body itself. Even though exercise is frequently harder and takes longer to practices, but it provides many varieties of benefits.Diet pills is also another fast and easy way to distribute their weight however, diet pills also contain diuretics or stimulants, which can cause sleeping problems, seizures, high channel pressure and more.In addition, when men and women are dissatisfied with their body and starts doing all sorts of stuff that causes health problems, they then starts to feel depressed and have low self-esteem. An unhealthy body may increase the changes in an individuals behavior and attitude. This can also allow them to experience in the state of anger and anxiety cod to the fact that they are not satisfied with size and shape of their body.Further more, the young teens regarding the entertainment media as the design one source of information about sexuality and sexual health, allowing easy access for children at a young age to be engage into sexual relations. Being open about sex and how they dialogue to their girlfriends or boyfriends, it is largely because of what they see, hear and learn.

Rachel and her Children essay Essay

We see them al nearly everywhere We gutter check them around the corner, and we see their shadow from far away. We try to avoid looking directly into their eyes, and we crap we did non hear them when they talk to us. We walk around the block to avoid them, and walk faster to digress them behind. These pack that we consider to be invisible be actuall(a)y unsettled military man benesss. Homelessness in the States remains an issue of deep concern in the 21st century. Without a permanent roof all over their head, these race seek refuge in various places such as homeless shelters and tent cities. If they argon fortunate they will find a safe place to stay the night. The less fortunate ones be forced to spend their night in public places that are unsafe and unfit to sleep in. Although homelessness is not a new issue to write about, in Rachel and her children, Jonathan Kozol brings us into an entirely new founding.A world where the homeless are not serious figures with hand s held out asking for stripped change. He brings us into the lives of these homeless story by story case by case sharing his personal interviews with these unfortunate people. What Kozol describes deeply in the book throughout true incredible stories goes beyond our expectation. Especially in chapter 5, Distancing ourselves from throe and tears which is one of the center of the book, the author raises more concern about our attitudes toward poor homeless people. What Kozol manner by distancing in the chapter is that people do really care about homelessness. They do understand and belief guilty about what homeless people are suffering day by day. Because of the guiltiness, they try to perform a standoffishness by themselves to terminate the state for these homeless people.Instead of blaming the reckless negligence of the judicatures welfare system, people end up blaming homelessness for creating their take in destitution. In some ways, it is surely that most Americans woul d pass water a certain enhanced sympathy toward homeless people. However, not numerous of us do truly care about them, want to know what the story is behind them becoming homeless, and try to sustain them take away out of their dark side. We do have compassion, but our compassion is not big complete to connect us closer to homeless people. Even though we feel very bad whenever we hear about the poor people, every one of us does have a blank ourselves from homelessness.The first thing that come to my mind and other peoples when thinking about homeless people is that all of them are panhandlers, those who are mentally unstable, and victims of dumping by greedy hospital or drug addiction. depart summer I came to visit my friend who lives in subduetown San Francisco. As I was walking down to the bus station, I remember passing an old homeless woman who was asking people for cash at the corner of the station. Being careful not to touch her, I dropped a few spare coins in his ha nd. Automatically assuming that the bills I gave her would be utilise for drugs or alcohol, I looked upon her with contempt. after(prenominal) reading this book, I understand that the woman I saw at the corner of the station could have, at one time, been just exchangeable me. Even though being a little proud of just doing something good, I found that I (as well as other people) fail to create a distance from homelessness.At the beginning, Kozol opens his book with the story of Peter and Megan who are living in the Martique homeless shelter. Before decision up being homeless, they had a happy life with their five children. Peter did plumbing and carpentry. He was in any case a contributing and working. After a fire destroyed the house and all of Peters collection of tools he had built up for years, Peters family had to struggle in the Martique. By source with this story, Kozol gives the readers a new vision of homeless people. Stereotypes of the homeless as individuals struggl ing with mental health issues or substance addictions no longer hold. They used to be normal members in the society just like us, but for some reasons cause them to become destitute.Kozols book documents how many homeless were recently employed, miss into homelessness by financial misfortune such as on exit unemployment, staggering aesculapian bills or medical disabilities. Many homeless people are in their existing condition of living on the streets because of being born poor, while many other homeless people used to have money, fame and property in the beginning but lost it all in some big personal or external event. We have never thought what lead those people into their dark sides. We are too hasty to put everyone into the same(p) category. Because of that failure in thinking, we naturally build an invisible distance that separates us from homeless people.There are hundreds of fears which could be called typical of human needs existing inside of us such as going broke, foreclo sure on house, humiliation from public speaking, running out of food, or major disasters. However, a life that is financially is unsecure, and in a depressed economy, the fear of being homeless seems to be considered as the biggest concern for human beings. For those who have been homeless and are now off the street, generally they promise themselves never to let that come out again. Many people now fear being homeless who are close to foreclosure. Too many people bought at the top of the market or re-financed with variable rate deals. Therefore, this fear of being homeless is a real fear.When people are scared of something so much that they cannot face it, they tend to ignore it in ball club to release the fear that they are going through. We all know that homelessness still exists. We also know that that the number of people who stay in the street as their home, lack of food, tremble because of cold, and put out on so many disease is increasingly higher in every states of the U.S. Since we fear of being homeless, we try to disregard the existence of homelessness. We even blame homeless people for creating their own situation. In order to push away our own nightmare, we unintentionally create the distance between ourselves and homelessness.Not simply do we eliminate our nightmare by blaming the homeless people but also we evade our responsibility by making an excuse that there is no quick fix for erasing homelessness in America. That means people who are living in the street have to wait a long time to get a house. Most of us usually think that we already gave a hand for helping homelessness by the tax we pay to the government every year, and that the government themselves have had programs for low-income Americans. However, we do not know that the money the government gives up to help poor people is just over a tenth of the national budget (131).Yet, that ten percent of the budget was cut into one third by the Reagan budget cuts. In other words, when t hat amount of money reaches to the homeless people, it means nothing. The question here is What is the rest of the money foregone instead of using to help homeless? The rest of billions of dollars is used for national defense such as military, weapons, and so-called wars Without knowing this, we blame homeless people for creating their own destitution instead of the government.The book Rachel and her children implausibly tells stories of homeless people. Each person has his or her own different circumstances, but generally these people used to have the same normal live before they became homeless. Many of us would sympathize with homeless people on the street, but only few truly want to help them get out of their native circumstances. In some ways, we still draw ourselves a distance from homelessness either because of our guiltiness or our own fear of being homeless one day. When we confidently give up our little spare coins to homeless people without worrying if they are used fo r drugs or alcohol, that is when we little by little erase our distance and get closer to these poor homeless human beings.View as multi-pages

On the Relationship between Literature, History, and Human Beings Essay

To assume that an design belongs to a particular(prenominal) set entails that an object possesses mistakable characteristics to all the different objects in the set. In most moorings, two or more sets exact a tendency to intertwine with one another since some objects in another set get d feature similar characteristics to the objects in a different set. This intermingling of different objects with different characteristics is app bent in the field of belles-lettres. publications here ought to be mute as a written art have that allows the creation of untried-fangled worlds. a great deal(prenominal) a ideaion of publications is establish on the assumption that literary textual matters are silver-tongued and malleable in nature due to the vast meanings that whitethorn be attributed to their content. This view of literature is based on the Reader-Response Theory which assumes that literary texts may only exist within the contributors intellect (Murfin and Ray 426). Murfin and Ray get hold of, With the literary work as a catalyst of handstal events comes a re commentary of the reader (as) the passive recipient of those ideas that an occasion has planted in a text (427).The field of literature is on that pointby characterized by the intermingling of different objects with different characteristics since although some works adhere to a unique(predicate) influence, the meanings attributed to these works limiting in line with the readers conception of a their content. In line with this, the following raillery posits that all contours of literature, regardless of their form and content, are united with one another due to their dependence on the merciful mind.This is another way of stating that literature is connected to military man servicemans due to its dependence on human production as well as on its dependence on human interpretation. Such an assumption is based on several propositions. First, literature, as an art form, reflects t he social and political conditions during a particular termination in history, whether on the gunpoint of its production or on the period of its reproduction. Second, the function of human consciousness in determining the meaning of a work is evident in some(prenominal) the author and the readers association of a meaning to the form and content of a text.Finally, the function of human consciousness in unifying not only human experience but also all forms and types of literary works is apparent as the production and reproduction of a work manifests the creation of new meanings and consequently new ways of consciousness a text. These assumption merely show that the production, reproduction, and reception of a literary work throughout history involves a dialectic process wherein a literary text serves as the main referent for the opposing meanings given to a specific event and? or concept located in a literary work.Eagleton specifies the inter partnership between literature and hi story as she posits that the definition of the concept literature continually evolves along with the social and political conditions in a particular period in history. She claims, We can drop once and for all the illusion that the category literature is objective in the sense of cosmos eternally given and immutableLiterature reflects the ways in which what we say and intrust connects with the power-structure and power relations of the confederation we live in (Eagleton 10-14).Eagleton emphasizes the dependence of the association of the values and meanings used in the analysis of literary works to a rife belief in a particular period in history. A concrete example of this can be seen in the case of Gilmans A lily-livered Wallpaper. Gilmans text was only consumeed as an classical literary work in the afterward part of the 20th century which may be associated with the sociopolitical conditions that allowed the equality of two men and women and hence the experience of woman w riters and their works during that time.Another example of this is apparent in the distinction between Formalism and contemporaneity in literature. Formalists believe that all literary works can be analyzed in call of their form (Eagleton 3). They argued that form precedes content as they conceived of the former as a mere expression of the later, that being content was merely the motivation of form (Eagleton 3). As opposed to this, the Modernists argued that the content was more important than the form (Brief Guide to Modernism).The Imagists, a sub-group of Modernists, for example, wrote in free verse as opposed to the constrictive forms of sonnets or villanelles (Brief Guide to Imagism). This distinction between Formalism and Modernism shows the evolution of the concept literature. condition that no fixed meaning may be attributed to the term literature one may claim that a fixed meaning was presented in relation to the term in the initial part of the preaching. It is important to note however that the meaning given to the term above merely emphasizes the fluidity of literature.Such is the case since a description of literary works as texts that enable the creation of new worlds merely provides a loose definition of the term as opposed to the rigid definition provided by the Formalists. In other words, the way literature is conceived in this discussion merely emphasizes the readers relationship to a work, which is the readers ability to identify new world or new meanings in the combination of a texts form and content.Although the looseness of the definition specified above may seem to consider all forms of written works as literary texts, it is important to note that the definition is still grounded on what is considered to be an art form. Regardless of this definition, the point which is being emphasized here is the dependence of the term literature on the sociopolitical conditions of a period. As can be seen in the case of Gilmans text as well as in the case of the Formalists and Modernists, the way one understands literature is dependent on the predominant beliefs during the period of a literary texts production or a literary questions existence.With the relationship between literature and history mentioned above, it becomes evident why human consciousness occupies a primary role in determining the meaning of a literary work. Human consciousness provides the contact lens between literature and history as the human mind interprets specific beliefs and associates them with the content of literary works. In the case of literary critics, the human mind interprets the predominant beliefs regarding the structure of objects in society and creates a connection between this order and the form and content of literary works.In other words, the human mind ascribes meanings to literary texts. In the same manner that human beings create a bridge between history and literature, literature also creates a bridge between human beings. This relat ionship between history, literature, and human beings can be seen in Albees The the Statesn Dream and DeLillos White Noise. In the case of Albees play, his discussion of the American aspiration not only shows the association of a specific male stereotype to the dream but its association to superficial ideals.The stereotype is apparent as the unripened manhood, which establishs the American dream, is describes as a clean-cut, Midwest farm boy type, almost insultingly good looking in a typically American way (Albee 112). He was further described to possess a good profile, straight nose, fairish eyes, (and a) wonderful smile (Albee 112). This description of the untried Man shows the dependence of his existence on a specific setup in society wherein lights fill upas he steps into(a) room (Albee 112).The Young Mans existence, as a representation of the American dream, is dependent on a society wherein external appearance is lauded in comparison to a persons character. Note for exam ple that the Young Man is also described to be incapable of loving anyone else (Albee 115). He is thereby an individual who is poverty-stricken of establishing a loving connection with other human beings. By representing the Young Mans existence to be dependent on a superficial society, Albee paves the way for different ways of reading the text.One, for example, may focus on the Young Mans representation of the Hollywood ideal in America and its connection to the American dream. In addition, one may also focus on the Young Mans superficial existence. Albees text, in this sense, is fluid since no specific interpretation of the work may be given. Its interpretation is dependent on the reader and? or audience of his play. In a similar manner, DeLillos White Noise is also a text open to interpretation. The text also discusses an opinion of life which is also common to all men, that being death.It is a truism that all human beings are bound to die. DeLillos novel associates death with the rapid developments caused by the electronic age. Consider, for example, his description of white ring in the following passage, Traffic washes past, a remote and steady murmur around our sleep, as of dead souls babbling at the edge of a dream (DeLillo 4). The novels title, White Noise, may be understood as a representation of death. Death, like white noise, is a sound that permeates human existence. They are both representations of the nothingness that lies outside of life and activity.Notice that it was only in the graveyard, as Jack was faced with the figures of the dead, that there was no mentioned of the white noise in Jacks surroundings (DeLillo 71). White noise, in this sense, serves as a reminder of death. It is the sound that one hears before one encounters the death of ones own body. In conjunction to the continuous technological developments in our world, white noise is a sound of count for the possible end of the world itself. In both Albees play and DeLillos nove l, one notes that both texts discuss certain universal themes.Albees play revolves around the theme of a countrys dream. DeLillos novel, on the other hand, revolves around the theme of death. Both of these are universal themes as they represent certain aspects of human experience that resounds throughout time. The relationship between literature, history, and human beings is thereby apparent in both texts as they themselves present an authors view regarding a universal theme, one which go out be experienced by all human beings throughout the existence of our race.Due to its universal character, these themes, and hence both texts which are grounded on these themes, will be interpreted in different ways by all those who will read them. Human consciousness thereby determines the meaning of a work as an author and a reader associates meanings to a works form and content. The universal themes of all literary works provide all human beings, regardless of the spatiotemporal conditions dur ing their existence, with a common ground for understanding literary texts.It is partially due to these universal themes that the members of the modern generation are able to find a connection with the works of authors who belong to a different generation. These themes however have been reinterpreted in line with the current generations experiences and conception of reality. This can be seen in Frosts stop by Woods on a Rainy Evening and Jacobys The Diner. In Frosts song, one is presented with the theme of death as the poems persona ponders on the mysteries associated with it. He states, The woods are lovely, dark, and deep.?But I have promises to keep, ? And miles to go before I sleep (Poe). The persona, in this sense, attempts to ward off thoughts of death since he recognizes that life has a lot more experiences in store for him. Although Poe wrote this poem in the 1920s, its theme continues to be found in contemporary works as can be seen in Jacobys The Diner. In the text, J acoby speaks of another form of death, one that has been brought about by the artificial reality enabled by technological innovations. He claims, Bright twinkling(prenominal) city lights? Ill take your pale and shadowed glow,?Whatever half-light path you show? I witness so close to those in here, ? I share their loneliness and fear? From the probing, searching nighttime (Jacoby). In The Diner, the persona speaks of the death of human interaction caused by the alienating conditions in the modern world. In this world, although men are given the innovations that should have provided them with the chance to have longer periods of meaningful interaction with one another, the artificiality of their surroundings has led them to create artificial relationships with each other.The similarity of the theme of both Frosts and Jacobys texts manifest how literature may serve as a tool for portraying similar themes whose meanings turn due to the new events and? or concepts which have been assoc iated with it. Within this context, it is evident that all forms of literature are much more alike than disparate. Human consciousness has allowed the connection of all literary works as it has enabled the form of all literary texts to correspond with one another due to its relationship to the reader who continually participates in the active reinterpretation of literary works.As McEwan claims, Literature flourishes along the channels of this unspoken agreement between writers and readers, religious offering a mental map whose north and south are the specific, and the general (41). In this mental map, human minds throughout history interact in a dialectic dialogue with one another as they conceive, interpret, and reinterpret universal themes in literature. This dialogue allows the conception of literature as an art form that continually allows the creation of new worlds and new ways of perceiving reality. Works Cited A Brief Guide to Imagism. Poets. org From the Academy of American Poets. n. d. Web. 15 May 2010. A Brief Guide to Modernism. Poets. org From the Academy of American Poets. n. d. Web. 15 May 2010. Albee, Edward. The American Dream and, The Zoo Story Two Plays. New York Plume, 1997. Print. DeLillo, Don. White Noise. New York Penguin Books, 1985. Print. Eagleton, Terry. Literary Theory An Introduction. Oxford Blackwell Publishers, 1996. Print. Frost, Robert. Stopping by Woods on a Snowy Evening. Poets. org From the Academy of American Poets. n. d. Web.15 May 2010. Gilman, Charlotte. The Yellow Wallpaper and Other Stories. London Courier Dover, 1997. Print. Jacoby, Peter. The Diner. Prof. Peter R. Jacobys Spring 2010 Web Site. San Diego Mesa College. n. d. Web. 15 May 2010. McEwan, Ian. Literature, Science and Human Nature. Human Nature Fact and Fiction. Eds. Robin Headlam and Johnjoe McFadden. New York Continuum International create Group, 2006. 40-62. Print. Murfin, Ross and Supryia Ray. The Bedford Glossary of Critical and Literary Terms. Lon don Bedford? St. Martins, 2009. Print.

Brand survey Assignment Example | Topics and Well Written Essays - 250 words

Brand survey - Assignment ExampleStudents typing on their laptops academic term on the comfortable couches or chair can be seen when one enters Starbucks and the comfort also enables the students to barter for more drinks than they planned to. Compared to any other coffee store, Starbucks provides a wide range of drinks which includes 22 variations of iced and gamey teatime, variations of frappuccinos and various other flavors of e real drink they offer such as smoothies and juices. However, DD does not offer tea to its customers. Bakery goods are also displayed in glass displays which the customers can easily see but Dunkin Donuts except displays their donuts. An increasing array of foods can be seen at Starbucks such as breakfast meals, various kinds of sandwiches, salads, yogurt as well as ice cream.1 The best thing about Starbucks compared to DD is that it provides an excellent customer service. A Starbucks worker asks a customer for his name which is then written on their be verage in range to ensure that they get the correct order. Moreover, cup holders are also provided by Starbucks for the customers to use if their beverage is very hot. All these develop brand loyalty because of which the customers visit the store again and again.

History of Visual Effects Essay Example | Topics and Well Written Essays - 1500 words

History of optical Effects - Essay ExampleThat is the whodunit and beauty of visual effects. Even though visual effects have had such a grand impact on our movie and television viewing habits, more or less slew do not distinguish the archetypical thing about the write up of this art form. This paper will serve as a historical look into the history of visual effects from the time of silent films, all the way to the most recent success of visual effects in The Life of Pi. The purpose of this paper is to allow people an inside look into the history of visual effects and how the pioneers had to struggle to create the art form that has just about been perfected in the 21st century thanks to computer graphic imaging. While previous generations may think that visual effects started with the Star Wars Prequel, in reality, these visual effects have a history that goes far back deeper than 1970s Hollywood. It was actually in 1856 when Oscar Rejlander became the first person to success fully use trick photography to create a single image. His special effects breakthrough was do through the use of 30 different sections of negatives, spliced together to create one image. Then in 1985 Alfred Clarke built upon the success of Rejlander by creating the first motion picture special effect for the movie Mary, Queen of Scots. With Clarke instructing an actor to step up and check Marys costume, an executioner was shown preparing to let his ax fall on her neck. At that point, Clarke ordered all the actors to stop miserable while the actor playing Mary was taken off the set. A dummy was placed in her stead and when filming restarted, the ax severed the dummys head. Thus, the love affair of the cinema with special effects began (A Brief History of scene Special Effects). However, it was not until 1896 when the stop trick method was by the way discovered by French magician Georges Melies. It was an effect that was created when while filming a street exposure in Paris his camera jammed. Upon review, he found that the stop trick turned a hand truck into a hearse, his pedestrians walked in an alternate direction, and men somehow became women. Now being the stage manager at the local Theatre Robert - Houdin, he discovered an inspiration that led him to create more than 500 slight films until 1914. He developed the now considered ancient effects techniques of multiple exposure, time lapse, dissolves, and hand painted color. His eldritch ability to create visual effects earned him the nickname Cinemagician. When he created his ode to Jules Verns From the Earth to the corn liquor as Le Voyage dans la Lune (1902), he used a combination of live action, animation, and toy dog with matte painting work (The Grand Illusion A Century of Special Effects). Movie masters of this era concede that their special effects were highly influenced by magician stage tricks. billet exploitation and forced perspective were but a few of the old stage magic that worked pre ferably well on film. The years from 1910 to 1920 saw the rapid growth of visual effects, particularly the Matte Shots done by Norman Dawn. While the Schuftan Process -- considered modifications of theater illusions, and still photography began to influence the craft in the 1920s and 1930s. This development led to the use of rear projection in cinemas which substituted moving pictures to create moving backgrounds. Visual effects also began to develop facial masks to help along the illusion of visual effects.